January flew by and we can't believe it's already February. Here's our round up of the best Ecommerce articles from the first month or so of the year, giving us a broader picture of what 2014 is shaping up to look like for online retailers.
1. 33 Mind Shattering Email Marketing Statistics You Know Need to Know in 2014 - Mind shattering indeed. Read here.
2. Building SEO-Focused Pages to Serve People and Topics Rather than Keywords and Rankings - Good overview of optimising landing pages for SEO. Read here.
3. Four Types of Content Every Site Needs - How many types of content does your site have? Compare it here.
4. Matt Cutts Declares the Death of Guest Blogging for SEO - The topic on everyone's lips when it comes to SEO. Read here.
5. YouTube Marketing and Analytics: A Primer for Magnificent Success - YouTube advertising is getting much easier, and much easier to do badly. Read tips here.
If you need help with any of the above areas - SEO, Linkbuilding, integrated marketing, content creation, SEO for YouTube or Analytics - take a look at our site to see what we do, or drop us an email.
The only thing we can't help with this February is finding you a date for Valentine's Day...
High Performance E-Commerce Solutions. We provide a range of E-Commerce solutions for retailers of all shapes and sizes. With our applied expertise we build businesses as well as websites.
Showing posts with label SEO. Show all posts
Showing posts with label SEO. Show all posts
Wednesday, 12 February 2014
Tuesday, 21 January 2014
Was your Christmas 2013 better than Christmas 2012?
For many retail businesses most revenue is generated between October and December. If you do one thing in January, make sure you take time to review last quarter's performance compared to the Q4-2012.
Did you have more visitors from all channels? Was revenue up from all traffic sources? And what about other key metrics; average order value, email list size, site speed, international sales? If you've seen a decline in any of these areas you now have plenty of time to put things right, especially as improving some of these things won't happen overnight. Growing an email list that is engaged with your brand, for example, is much more valuable at Christmas time than a list you bought in October to squeeze some last minute sales out of your site.
We've been sitting down with our clients with our one-page Christmas review and helping them set a strategy to exceed last year's numbers in all areas and address any missing links. We have been helping clients perfect their Analytics reporting, online marketing strategy - including email, PPC and SEO - as well as solving technical problems and advancing theirecommerce platform capabilities.
If you would like us to put together our one-page Christmas review for your business email us at info@moneyspyder.co.uk or call 0207 492 1929.
Happy New Year!
The MoneySpyder Team
Did you have more visitors from all channels? Was revenue up from all traffic sources? And what about other key metrics; average order value, email list size, site speed, international sales? If you've seen a decline in any of these areas you now have plenty of time to put things right, especially as improving some of these things won't happen overnight. Growing an email list that is engaged with your brand, for example, is much more valuable at Christmas time than a list you bought in October to squeeze some last minute sales out of your site.
We've been sitting down with our clients with our one-page Christmas review and helping them set a strategy to exceed last year's numbers in all areas and address any missing links. We have been helping clients perfect their Analytics reporting, online marketing strategy - including email, PPC and SEO - as well as solving technical problems and advancing theirecommerce platform capabilities.
This year we built Flowercard a mobile template which increased mobile
conversion rate by 39% - What can you do to maximise sales this year?
conversion rate by 39% - What can you do to maximise sales this year?
If you would like us to put together our one-page Christmas review for your business email us at info@moneyspyder.co.uk or call 0207 492 1929.
Happy New Year!
The MoneySpyder Team
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